May 14, 2013 > Senate Judiciary Committee approves "Made in California" bill
Senate Judiciary Committee approves "Made in California" bill
SB 12 supported by California Small Business Association, local companies
Submitted By Sergio Reyes
Legislation authored by Senate Majority Leader Ellen M. Corbett (D-San Leandro) passed the Senate Judiciary Committee on April 16, 2013. SB 12 is sponsored by Small Business California and creates the "Made in California" program to ensure in-state businesses benefit from the shared marketing effort and, thus, capitalize on the state's global reputation.
SB 12 creates the "Made in California Program" within the Governor's Office of Business and Economic Development (GO-Biz) to enhance the public identification of products manufactured in California. The bill also establishes that it is an unfair method of competition or business practice to use the designated "Made in California" label without participating in the program.
"California's reputation for producing high quality products should benefit those companies that make the conscious decision to create their products within our state," said Corbett. "SB 12 will certainly boost business for in-state companies as the 'Made in California' program ensures the public is better able to recognize these products. It is important that California's high safety and environmental standards be reflected in this easy-to-identify format. A 'Made in California' label is the simplest way for residents to differentiate between these goods produced in-state, compared to products made in other states or even abroad."
Following the Senate Judiciary Committee's approval, SB 12 will proceed to the Senate Appropriations Committee for consideration.