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October 16, 2012 > National School Lunch Week is October 15-19

National School Lunch Week is October 15-19

Submitted By Bryan Buchanan

Earth Day Network has launched a new multi-year campaign to raise the profile of National School Lunch Week, October 15-19, and the need to provide K-12 students with healthy, sustainable food. The campaign's launch comes as millions of American children have headed back to school and the higher school-food standards of the "Healthy, Hunger-Free Kids Act" go into effect across the country.

"The federal government has taken the first steps to achieve better nutrition in school food programs with the passage of the Healthy, Hunger Free Kids Act and the reaffirmation of National School Lunch Week," said Kathleen Rogers, president of Earth Day Network.

Established by Congress in 1962, National School Lunch Week remained largely unobserved until the Obama administration - bolstered by First Lady Michelle Obama's "Let's Move!" Initiative - began making yearly proclamations in 2010 to highlight its existence. However, the opportunity to substantively implement National School Lunch Week has gone untapped.

In its first year, the campaign will entail hands-on school vegetable garden and farm-to-school demonstration projects, collecting commitments from schools and parents to advocate for and serve healthy and sustainable food during National School Lunch Week and beyond, delivering healthy-foods curricula to teachers, community screenings of a documentary film presenting school lunch success stories, a student poster contest, lobbying to bolster the National School Lunch Program, and more. The campaign's programs will focus on pilot-project schools in low-income areas this year and will scale up over time.

To learn more about Earth Day Network visit

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