September 13, 2011 > Increase retail sales this Holiday season Increase retail sales this Holiday season Submitted By Alameda County SBDC Prepare you business. Join the Alameda County Small Business Development Center (SBDC) for tips and techniques to maximize sales this holiday season. The holiday selling season can be the most profitable time of the year for any retail business as consumers hunt for the perfect gift. Whether you have a physical store, online presence, or both, this free seminar will help retailers cover their bases to ensure potential customers translate into sales. Learn effective sales and presentation strategies to capitalize on the busiest shopping season of the year. The holidays can be the best time to re-launch marketing plans to increase sales, bring in new business and re-connect with current customers. This seminar is ideal for those seeking opportunities to cost-efficiently boost holiday marketing. Topics include: creating a holiday marketing plan; leveraging traditional and new marketing tools to increase holiday sales; holiday marketing tips; using the holidays to increase the value of your brand. Retail store owners attending this program will also have the bonus opportunity to sign up for a FREE site visit by the SBDC's Retail Business Advisor to develop customized ideas for the holidays. The seminar is being offered in Fremont and Berkley. For more information and to register for this event, visit http://acsbdc.org/seminars Increase Retail Sales Thursday, September 15 8:30 a.m. - 12:00 p.m. Fremont City Hall Bldg A 3300 Capitol Avenue, Fremont http://acsbdc.org/seminars Increase Retail Sales Tuesday, September 20 2:00 - 5:00 p.m. Berkeley Public Library 2090 Kittredge Street, Berkeley http://acsbdc.org/seminars