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December 21, 2010 > Successful campaign for Fremont schools struggles with deficit

Successful campaign for Fremont schools struggles with deficit

Submitted By Peggy Herndon

The Yes on Measure K campaign steering committee formed in March with a simple goal - pass a local measure to provide Fremont schools with a funding source that couldn't be taken by the state. And they were successful. On election night Measure K was one of only two school parcel taxes that passed in California. Measure K, which garnered more than 70 percent of the vote, will raise $15 million over five years for Fremont schools.

"The Yes on K committee is thrilled with the results. While the money won't make-up for all of the cuts, it will help to ward off the most devastating," said committee member and Board President Lara York. "Our school district is already realizing the benefits of passing Measure K. On Friday, Standard and Poor's upgraded the district's bond rating -a direct result of the community passing Measure K," added York.

Campaign Co-Chair Peggy Herndon shares the Board President's happiness at passing the measure, but has some worries. "Unfortunately, the Measure K committee is struggling with an $18 thousand deficit and we were careful. We started with a large budget and after talking to potential donors we cut the campaign budget in half. Based on our conversations with potential donors and commitments received during those meetings we were confidant we would raise $100,000 for the campaign. To date we have raised $63,000."

Yogi Chugh, Committee member and Chair of the Tri-City Democratic Forum, said, "Campaigns are expensive, communicating with voters is expensive and passing a measure that requires a 2/3rds Yes vote requires extensive voter communications. Measure K was successful because the campaign communicated effectively with voters. Fremont residents understood how important this funding was not only to our schools but to our community."

"Now we need the community to step forward one more time and help us raise this final bit of money so we can retire the deficit," says Herndon. "If you have already made a donation, please send another. If you haven't made a contribution, please make one now. We sincerely appreciate the support we've received to date and hope we can count on you one more time," Herndon adds. Contributions can be mailed to P.O. Box 1, Fremont, CA 94537 or online at

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